Privacy Policy

Introduction

luminorixa.top AS ("we," "our," or "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website luminorixa.top or use our restaurant multi-channel sales strategy services.

This policy applies to all visitors, users, and others who access or use our services. By using our website and services, you agree to the collection and use of information in accordance with this policy.

Data We Collect

We collect several types of information from and about users of our website and services, including:

Personal Information

When you contact us through our website forms, email, or phone, we collect personal information that you voluntarily provide, including:

• Your name and contact information (email address, phone number)
• Restaurant name and business information
• Service preferences and requirements
• Communication content and correspondence

Technical Information

We automatically collect certain technical information when you visit our website:

• IP address and browser type
• Device information and operating system
• Pages visited and time spent on our website
• Referring website and search terms used

How We Use Your Information

We use the personal data we collect for the following purposes:

• To provide and maintain our restaurant sales strategy services
• To respond to your enquiries and provide customer support
• To communicate with you about our services and business updates
• To improve our website functionality and user experience
• To analyse website usage and optimise our digital presence
• To comply with legal obligations and protect our business interests

We process your personal data based on legitimate business interests, your consent, or where necessary to fulfil our contractual obligations to you.

Cookies and Tracking Technologies

We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner.

For detailed information about the cookies we use, please refer to our Cookie Policy.

Data Sharing and Disclosure

We do not sell, trade, or otherwise transfer your personal information to third parties without your consent, except in the following circumstances:

• Service providers who assist us in operating our website and conducting our business
• Professional advisors such as lawyers, accountants, and consultants
• Compliance with legal obligations or court orders
• Protection of our rights, property, or safety, or that of our users

All third-party service providers are required to maintain the confidentiality of your information and use it only for the purposes for which it was disclosed.

Data Retention

We retain your personal information for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Specifically:

• Contact form submissions: 3 years from last contact
• Client project data: 7 years after project completion
• Website analytics data: 26 months (Google Analytics default)
• Email communications: 5 years for business records

When personal information is no longer needed, we will securely delete or anonymise it in accordance with our data retention procedures.

Your Rights

Under the General Data Protection Regulation (GDPR) and applicable data protection laws, you have the following rights regarding your personal information:

• Right of access: Request copies of your personal data
• Right to rectification: Request correction of inaccurate or incomplete data
• Right to erasure: Request deletion of your personal data
• Right to restrict processing: Request limitation of how we use your data
• Right to data portability: Request transfer of your data to another organisation
• Right to object: Object to our processing of your personal data
• Right to withdraw consent: Withdraw consent for data processing where applicable

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below.

Data Security

We implement appropriate technical and organisational security measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These measures include:

• Secure Socket Layer (SSL) encryption for data transmission
• Regular security assessments and updates
• Access controls and authentication procedures
• Staff training on data protection and privacy

However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

International Data Transfers

As we are based in Denmark and operate within the European Union, your personal data is primarily processed within the EU/EEA. If we need to transfer your data outside the EU/EEA, we will ensure appropriate safeguards are in place, such as adequacy decisions or standard contractual clauses approved by the European Commission.

Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date.

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

Legal Basis for Processing

We process your personal data under the following legal bases:

• Consent: When you provide explicit consent for specific processing activities
• Contract: To perform our contractual obligations to provide services
• Legitimate interests: For business operations, marketing, and website improvement
• Legal obligation: To comply with applicable laws and regulations

Contact Information

If you have any questions about this Privacy Policy, wish to exercise your rights, or need to contact us regarding data protection matters, please reach out to us:

You also have the right to lodge a complaint with the Danish Data Protection Agency (Datatilsynet) if you believe we have not handled your personal data in accordance with applicable law.